Google, Shopify, and browser makers are backing a new Cloudflare PACT protocol for AI agent trust "on Cloudflare's network" ...

About half of U.S. adults use AI chatbots, and 60% read AI Overviews, but more predict AI will hurt society than help it.

Google's new messaging to CMOs reiterates that GEO is still SEO and states that third-party tools have no access to its ...

Two senior Google AI researchers are leaving for OpenAI and Anthropic within a week. Reports point to internal concern over Google's developer-facing AI coding products. The departures raises ...

MCP, Skills, and Claude Projects create a three-layer AI stack that transforms marketing from copy-paste workflows to live ...

Google’s John Mueller answered a question about security headers in the context of client technical SEO audits. Although he ...

Google's loyalty tools reward publishers readers already trust. Here's what that means for sites that need to earn awareness ...

Bing rolls out AI Citation Share; fresh data show LLMs.txt files go mostly unread; Google backs two agent specs; and the UK ...

Eleven companies published a draft open spec for publishing and finding AI tools, skills, and agents. The contributors say it lets agents discover capabilities at through catalogs instead of ...

Google's updated guidance is less discouraging about the use of LLMs.txt, special markup, and markdown for AI SEO.

B2B traffic is down but pipeline quality is up. Learn the 5 steps to get cited by AI & reach buyers who arrive ready to ...

The UK's CMA introduced two new conduct requirements for Google Search, covering fair ranking of organic results including AI ...