Jeff Bezos' Blue Origin said on Sunday that its New Glenn rocket booster had touched down after launch, marking ‌its first landing of a reused booster and intensifying its rivalry with Elon Musk's SpaceX.

A Blue Origin New Glenn rocket lifts off from the Cape Canaveral Space Force Station in Cape Canaveral, Florida, U.S.,. It is the third launch of New Glenn, carrying the AST SpaceMobile’s BlueBird 7satellite into low Earth orbit.

FLORIDA TODAY photographers captured a gallery of images of the huge Blue Origin New Glenn rocket streaking skyward above Brevard County.

Blue Origin successfully launched its New Glenn rocket and landed its booster stage, but it delivered a satellite into an orbit too low to be useful.

The launching appeared to go off without a hitch, but a problem prevented the rocket's upper stage from putting its payload into the correct orbit.

Blue Origin's New Glenn rocket is poised to lift off for the third time ever on Sunday morning (April 19) — but for the first time with previously flown hardware. Here's how to watch it live.

Blue Origin used a previously flown New Glenn rocket booster for a satellite launch and landed it again, upping its competition with SpaceX.

Blue Origin launches New Glenn rocket on NG-3 mission at 7:25 a.m. Sunday, April 19, from Cape Canaveral Space Force Station in Florida.