MacBook Neo and Everything Else Apple Announced This Week
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Across Monday, Tuesday, and Wednesday, Apple unveiled seven new products, including low-cost iPhone and MacBook options, new displays, and refreshes for the MacBook Air, MacBook Pro, and iPad Air. We've rounded up all of our coverage from this week in case you missed any of the product announcements or details.
Perhaps the most groundbreaking of Apple's new releases is the MacBook Neo, a "budget-friendly" laptop that starts at $599.
Apple opens week of product launches with refreshed low-cost iPhone and a faster iPad Air, as it begins what looks to be a broader multi-day hardware push.
Apple this week unveiled seven products, including an iPhone 17e, an iPad Air with the M4 chip, updated MacBook Air and MacBook Pro models, a new Studio Display, a higher-end Studio Display XDR, and an all-new MacBook Neo that starts at just $599.
The same report that first mentioned the red iPhone 18 Pro also said that for the first folding iPhone, Apple will “stay away from fun colors,” it said. Instead, the Fold will be revealed in more traditional colors such as black and silver.
It’s been a big week for Apple. Alongside new Macs, we finally have an updated Studio Display and a new mini-LED XDR model.
Apple on Wednesday launched the MacBook Neo, a cheaper model signaling a fresh attempt to court Windows and Chromebook users as ongoing component shortages shake the broader market.
The latest iPhone update has landed. Unusually for a minor point update, it includes features but no security fixes.
Right after concluding its week of product launches, Apple has rolled out iOS 26.3.1, iPadOS 26.3.1, visionOS 26.3.1, and macOS 26.3.1 updates, adding support for its updated Studio Display and the new Studio Display XDR.
2don MSN
Apple raises MacBook prices across the board as M5 chips, new displays signal AI-first strategy
Apple’s Mac refresh moves the lineup further upmarket, pairing higher prices with faster performance in a push to give customers a reason to upgrade.