Nostalgia marketing—referencing the past to spark positive emotions—can be a highly effective tactic. What makes it work so well? An infographic (below) from Spiralytics explores what gives nostalgia ...

There are so many benefits for a brand to use social media that it’s hard to keep track of them all. That is until this infographic was released identifying the top 75 ways brands can use social media ...

Which feelings and reactions do different colors tend to evoke with audiences? An infographic (below) from Giraffe Social Media explores the psychology of six colors commonly used by marketers: red, ...